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2026 Nominations Open July 20

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The Best in Business Awards is an esteemed program designed to honor and recognize the exceptional contributions of healthcare suppliers, vendors and partners across twenty-two critical categories. This program celebrates those who drive innovation, efficiency and excellence across the healthcare industry. By acknowledging the leading innovators within the industry, we aim to highlight the pivotal role these organizations play in enhancing the overall healthcare ecosystem.

Our mission is to shine a spotlight on the vendors, partners and suppliers who significantly impact patient care and operational efficiency. Through a rigorous and transparent evaluation process, we identify and celebrate the achievements of those who set the standards for excellence in healthcare. See the 2025 winners here.

PRICING & DEADLINE

Pricing
$599 per category entered

2026 Key Dates
Entries open: Monday, July 20, 2026
Final deadline: Monday, Oct. 12, 2026, at 11:59 p.m. PT
Winners notified: Week of Nov. 9, 2026
Winners announced online and in print: January 11, 2027

Please pay strict attention to all the entry requirements and category descriptions, as fees are non-refundable once entries are submitted.

Questions? Visit our FAQs section. If your question isn't answered, please contact the Modern Healthcare awards team.

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CATEGORIES
Each category is meticulously judged by a panel of industry experts, including both active and retired leaders, who bring unparalleled expertise and insight to the evaluation process. 

AI Administrative and Operational Automation
AI administrative and operational automation solutions, such as ambient scribes, robotic process automation (RPA), and predictive analytics that target non-clinical, repetitive tasks to significantly reduce staff burnout and administrative costs. Key applications include automating documentation, optimizing patient flow and scheduling, and managing revenue cycles to enhance operational efficiency.

AI Patient Engagement and Communication
Companies providing AI tools focused on improving the patient experience and access to care. Including AI patient engagement solutions that utilize machine learning, automation, and predictive analytics to manage patient communication and care interactions, personalize outreach, predictive analytics, bi-directional EHR integration, and digital treatment plan management. These systems create intelligent patient journeys that improve both clinical outcomes and operational efficiency.

AI Data, Analytics, and Infrastructure
Companies providing technologies that enable AI to function including the specialized AI chips to process computational workloads, the data centers that physically house those chips, the high-bandwidth networking that connects them at speed, the software that organizes data and the cloud platforms that make computing power accessible to developers and enterprises.

Associations 
Organizations that bring together individuals or organizations working in specific segments of the healthcare industry. Associations should serve as a collective voice for their members to promote their advancement.

Clinical AI and Decision Support
Companies that leverage machine learning, natural language processing, and curated data to assist healthcare professionals by providing evidence-based insights, personalized treatment plans, and predictive analytics at the point of care. These tools enhance clinical workflow efficiency, reduce cognitive load and directly impact patient care, diagnostics, and treatment planning.

Consultants - Healthcare Management
Experts who provide strategic advice and guidance to healthcare organizations on a contractual basis. They leverage their expertise to help organizations improve operations, performance and efficiency.

Data Analytics
Companies that specialize in helping healthcare organizations extract meaningful insights from vast data sets.

Design and Construction
Healthcare design or construction firms that specialize in planning, designing and constructing healthcare facilities that meet the unique needs of the industry.

Healthcare IT
Companies that develop, sell and/or implement technology solutions for healthcare organizations. Examples include installing or integrating IT solutions into existing workflows, ensuring compliance with data privacy and more.

Home Health
Companies providing equipment, supplies, technologies and care services to support patient care outside the hospital setting.

Marketing & Public Relations
Companies or firms that attract patients, promote healthcare services and build brand awareness for hospitals, clinics and other healthcare providers.

Medical Technology (MedTech)
A company involved in the development, manufacturing and/or distribution of innovative devices, diagnostics and software solutions that improve patient care, diagnosis or treatment.

Newcomer – Startups
Companies in the initial stages of operations, working on a product or service designed to address a significant need within the healthcare industry.

Patient Experience
Organizations that improve, streamline, and personalize the interactions between patients and healthcare providers across the continuum of care—such as telehealth, patient portals, and mobile apps—These technologies enable digital access to care, facilitate communication, and enhance patient convenience.

Pharmacy
The pharmacy category recognizes excellence across the entire pharmaceutical ecosystem, from manufacturers who develop and produce life-saving medications to service companies that ensure patients receive them efficiently and safely.

Recruiting and Staffing
Companies or firms that specialize in recruiting qualified healthcare professionals like doctors, nurses or therapists to work for hospitals, clinics and other healthcare providers.

Revenue Cycle Management
Firms that assist healthcare providers with managing the revenue cycle. Key offerings include technology solutions, regulatory compliance services and process optimization.

Rural Health
Organizations that provide specialized advisory services, technological solutions, and financial support for rural clinics and critical access hospitals, focusing on improving operational efficiency and expanding access to care.

Supply Chain
Companies that specialize in managing the flow of goods and materials essential for healthcare delivery. Core functions include sourcing and procurement, inventory management, logistics and distribution, technology solutions and regulatory compliance.

Sustainability
Companies or firms that assist healthcare providers in reducing their environmental impact through sustainability assessments, strategic planning and operational efficiency solutions.

Telehealth
Companies that provide virtual healthcare services including remote patient monitoring, virtual patient care visits and patient engagement tools.

Venture Capital and Investment
Financial institutions that specialize in investing in early-stage and/or high-growth companies within the healthcare industry. They provide companies with the capital needed to develop and commercialize new products, technologies and services.

 

JUDGING PROCESS
Nominations are reviewed and judged by a panel of industry experts, based on assessment of quantifiable results measures, outcomes, who bring expertise and insight to the evaluation process. Judges assess submissions based on predefined criteria:

1. Quality: Excellence in core offerings such as AI algorithms, educational programs and cybersecurity solutions. 

2. Outcomes: Measurable results like improved patient outcomes, increased member engagement and reduced healthcare fraud. 

3. Efficiency: Cost-effectiveness, streamlined processes and productivity maximization. 

4. Customer Focus: Satisfaction for associations, client success for consultants and positive user experience for IT systems. 

5. Innovation: Embracing new ideas and technologies to improve healthcare delivery. 

 

IMPORTANT INFO

Eligibility
Entry is open to organizations that are healthcare suppliers, vendor and partners.

Dates for submitted work
All data and materials considered for any category must represent the period between Jan. 1, 2025 and July 1, 2026 to be eligible. 

Entry information
All information included should be publishable by the time the winners are announced in January 2027. Any information noted as “not for public” or “off the record” will not factor into the judges' evaluation.

Judges reserve the right to award organizations for a category other than the category selected upon submission. Judges also reserve the right to add or omit categories if necessary based on the quality of entries received.

Final deadline
The final deadline for entries is Monday, October 12, 2026, at 11:59 p.m. PT.

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SPONSORSHIP

Interested in advertising in the Best of Business Awards? Please contact us at sales@modernhealthcare.com to learn more.

FAQs

The Best in Business Awards is open to healthcare suppliers, partners and vendors who have made exceptional contributions across twenty-two critical categories. Eligible participants are those who drive innovation, improve efficiency, and achieve excellence in patient care outcomes. The awards celebrate organizations that play a pivotal role in enhancing the overall healthcare ecosystem.

Organizations that provide products or services to the healthcare industry that lead to improvements in quality, outcomes, efficiency, customer experience and/or innovation.

Each category has its own submission. Materials include information about your organization/company, how your organization demonstrates excellence in the given category and the impact of your organization for customers including outcomes.

The awards will be judged by an esteemed panel of judges, which is comprised of leaders and innovators from top healthcare organizations, associations, industry bodies and retired executives. Their collective experience ensures a fair, comprehensive and unbiased evaluation of each entry. Judges assess submissions based on the predefined criteria listed above.

The deadline for all entries is Monday, October 12, 2026, at 11:59 p.m. PT.

All entries must be submitted and paid by credit card online here. Please contact mhawards@modernhealthcare.com if you experience any issues submitting payment.

Unfortunately, once you have submitted your entry, you will not be able to log in to edit the form. If there is factual information that is incorrect, please contact the awards team to request a change.

Please note changes cannot be made once the final deadline has passed and judging has started.

Winners will be notified the week of November 9, 2026 and announced online and in MH magazine on January 11, 2027.

Our awards team is here to help with any technical issues you might experience. Please contact .

Please note that your account on ModernHealthcare.com is separate from an account you create for the Best in Business Awards. When you click "Enter now," please make sure to register a new account. If you still experience any issues logging in, please email mhawards@modernhealthcare.com.

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CONTACT US

Got questions? We're happy to help.

Award Inquiries:  mhawards@modernhealthcare.com